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A LITTLE MORE HUMAN  
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number 1  
The score is strong with you  
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The Star Wars guide to NPS  
Keeping existing customers is 6x cheaper than acquiring new ones and if you don't know why they're  
bailing, you're in galactic trouble.  
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Learn the power of NPS  
number 2  
Will it fly?  
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How to validate your business idea  
Bringing new things into the world is tricky at best.  
Learn how the cake model, coffee shop  
validation, and Amazon (yes, really) can help.  
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Make something great  
number 3  
In search of the ultimate user experience  
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Everything is designed. Few things are designed well.  
We're now living in an age where good and  
useful is no longer enough it's the experience that matters.  
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