Litmus  
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Litmus Live  
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Get Ready for Litmus Live Boston  
We’re just under a week away from Litmus Live Boston!  
While you’re planning  
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which sessions you want  
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to attend  
, don’t forget to make time to visit the Litmus booth and see what’s new.  
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Conference Need‑to‑Knows  
Here are some handy details to help you prepare for one of the best email events of the year.  
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The Litmus Live hashtag:  
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number Litmus Live  
share photos, quotes, and what you’re learning with the  
world (and maybe win some swag).  
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Dress code: Casual jeans and t shirts are definitely okay.  
You may want to bring a sweater or  
light jacket, as the air conditioning in conference venues tends to be on the aggressive side.  
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Registration: Check in is between 8 to 9am on Thursday, October 10th.  
There’s no need to bring a  
ticket, just state your name at the registration desk.  
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Session tracks: There are two full days of marketing, design and development breakout sessions,  
community and speaker networking opportunities, and more.  
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See the agenda  
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Slides  and  videos: If you have to miss a session, don’t worry!  
We’ll record all the sessions to  
share with you after the conference, along with all the presentation slides.  
Just give us a few  
weeks to turn the videos around.  
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Party time: Mingle with your fellow email geeks at the Litmus Live after party on Thursday.  
We’ll  
see you on the 4th floor at the Westin immediately following the last session of the day.  
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Ask An Expert  plus  Networking: Chat with speakers and industry experts or take some time to get to  
know fellow attendees.  
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Be a Part of  number Litmus Gives  
At Litmus, we’re using the month of October to give back to local organizations that directly  
impact our community. And we need your help!  
We’re working with Boston’s  
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Pine Street Inn  
, a local organization helping homeless men and women in  
Boston, and will be taking donations for:  
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Hanes T shirt packs  
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Locks with keys (for lockers)  
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$5 gift cards for food (Mc Donald’s, Burger King, Wendy’s, Au Bon Pain, or Dunkin’)  
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Plus, Pine Street Inn will also be accepting online donations at Litmus Live and Litmus will be  
donating up to $5,000 as well.  
Follow along with  
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number Litmus Gives  
and check your swag bag at registration for all the details on how  
you can participate in a very special activity to help Pine Street Inn.  
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See the Future of Litmus  
We have some exciting new developments we can’t wait to share with you.  
Stop by the Litmus booth on  
the 4th floor to chat with the Litmus team and see exactly what’s new.  
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Submit Your Email for Live Optimization  
Submit your email for review and get A slash B testing suggestions, quick wins, optimization tips, and  
other advice from your peers and industry experts.  
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Pro tip: Share a public link to your email in  
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Litmus Builder  
to increase your chances of being  
reviewed during Live Optimization.  
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The Venue  
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The Westin Copley Place Boston  
10 Huntington Avenue, Boston, MA, 02116  
The Westin Copley Place is located in the heart of Boston’s Back Bay, close to downtown Boston and  
everything it has to offer.  
The hotel is just over five miles from  
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Logan International Airport  
and  
is easily accessible by taxi,  
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subway, and train  
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Valet parking  
is available on site, or  
explore  
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nearby parking options  
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You can enter the Westin through the covered drop off area on Huntington Avenue, or on the corner  
of Huntington and Dartmouth.  
From both entrances, take the escalator to the hotel lobby, and  
proceed to the third floor for registration.  
You can also access the hotel through the glass  
footbridge via the Copley Place mall.  
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We Can’t Wait to See You!  
Questions about Litmus Live? Check out the  
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conference site  
, or simply reply to this email.  
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Litmus  
675 Massachusetts Ave.  
Cambridge, MA 02139, USA  
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View online  
  
You’re receiving this email because you registered for Litmus Live Boston 2019.  
If you’d prefer not  
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manage your preferences  
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