Minimise your efforts with email automations  
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TL'DR  
Hey Ninjas,  
Chimp Essentials just put out a great guide on the many uses of email automation (specifically, of  
course, through Mailchimp).  
They walk us through how automation can help maximise returns, and  
minimise effort.  
Here’s the gist:  
TL DR  
Email automation can do wonders in forming connections and making sales with your customer base.  
Though email automation can seem confusing and complex, it’s actually simple, and can make your  
life in business much easier (and more lucrative)!  
Key takeaways  
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You shouldn’t let an email sequence send a sales pitch to someone who’s already purchased the  
product.  
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It’s easier to make sales when your sequences also share value and educate your reader.  
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Email automation can be used to filter out the good, repeat buyers from the ones who will just ask  
for a refund.  
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You’ll build a better, more purchase ready reader base by flattering and empowering them after they  
purchase.  
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Automation will enhance your productivity and minimise your workload.  
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This enables you to set up a system where your emails are more efficient and targeted.  
Curious for the juicy details?  
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Give it a lookie  
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Curated by  
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Blake (Factforce)  
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Until next time...