Litmus  
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Litmus  
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WEBINAR  
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What Makes a Really  
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Good Newsletter  
Learn how to create newsletters that drive results  
Thursday, June 13th, 12pm ET  
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Join special guests Matthew Smith and Matt Helbig from Really Good Emails, along with your Litmus  
host, Jason Rodriguez  
Newsletters recurring roundups of news, tips, or product updates are one of the most popular  
content formats in email marketing. But they’re tough to do right.  
In this webinar, see which brands have mastered the art and science of sending really good  
newsletters and learn:  
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What design, content curation, and copywriting tricks set really good newsletters apart from the  
competition  
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How to find the right send cadence to keep your audience engaged  
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How Really Good Emails and Litmus curate, design, and build their newsletters and what we’ve  
learned in the process  
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Can’t attend live? You should still register!  
We’ll send out the recording after the webinar to all  
registrants.  
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Litmus  
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Cambridge, MA 02139, USA  
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