The Ethical Design Handbook Is Here!  
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Meet The Ethical Design Handbook, our new Smashing Book  
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It's showtime!  
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The Ethical Design Handbook  
, our new guide to help businesses grow sustainably, is  
now ready! We've just shipped all pre ordered printed books, and they should reach doorsteps soon.  
With the release coming next week, the price will go up this Monday, Mar 9, so if you haven't got  
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e Book is available in PDF, e PUB, Amazon Kindle.  
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About The Book  
Over the last 20 years, user privacy has become merely a commodity on the web: there, but hardly  
ever respected and often swiftly discarded.  
No wonder that ad blockers have been gaining traction,  
and in times when browsers and new legislation such as GDPR and CCPA introduce regulations for data  
collection, we need to learn how to craft better digital products without dark patterns.  
Products that respect customer choices and are built and designed with ethics in mind.  
But how do  
we get there?  
Meet  
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The Ethical Design Handbook  
, our new guide to ethical design for digital  
products.  
With practical guidelines on how to move the needle to the right direction without  
hurting the bottom line. Download a free sample (  
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This book will help you:  
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explain what ethical design is  
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justify and prove a business case for ethical design  
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grow a sustainable business on ethical principles  
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strike the balance between data collection  and  ethics  
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embed ethical design into your workflow  
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get started with ethical transformation  
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368 pages. Written by Trine Falbe, Martin Michael Frederiksen and Kim Andersen.  
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Thank You!  
We're proud of the outcome of our work, and we hope that the insights from the book will help you  
introduce a positive change in your company.  
A sincere thank you for your kind, ongoing support and patience   thank you for being smashing, now  
and ever.  
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Happy reading   and we can't wait to see you around!  
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